433 buy AI start-up JOGO – Emerce

Online soccer community 433 has acquired an AI company to turn its social platform into a data-driven soccer club.

having yoga It is a strategic step forward on the almost 10th anniversary of the game 433. It is known mainly among youngsters and football lovers for its great football clips, but also the photos shared by top players and clubs with the platform itself.

How much money with takeoverwhich actually happened in November 2021, director Jules Manders keeps to himself.

433 herself has 49 million followers on Instagram and ten million on TikTok. The media company has a unique monthly reach of 300 million football fans.

In the next stage of 433’s life, she wants to settle more into the life of a football fan. Instead of providing entertainment, she really wants to energize her audience in a sporty way.

JOGO . technology Allow players to view and analyze themselves and their friends over the phone to improve the style of the game. In addition to image recognition, it also offers trackers that capture movement and speed. The underlying software collects this data for personal analytics.

At the end of this month, 433 will take the first visible step on its new path and launch its own app in the UK. It offers sports news, live stats, artificial intelligence, fun games, short videos and podcasts. The application becomes a means of attracting visitor traffic to a channel controlled by Manders himself.