November 15, 2024

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‘The White Lotus’ boosts Aperol Spritz in the US

‘The White Lotus’ boosts Aperol Spritz in the US

One of the most talked about series right now White lotus. The series now has two seasons, with the last one released a few months ago on HBO and Streamz. The season was set in Sicily, Italy and the characters regularly enjoyed Aperol Spritz. This greatly increased the drink’s popularity in the United States.

After two seasons White lotus Another big hit. The HBO series is considered one of the best series of the moment and proved that status at the Emmys. The second season appeared at the end of last year and was called “much better than the first” by most fans.

While the first season was set in Hawaii, the second season was a trip to Italy. Of course this includes appropriate cocktails like the Aperol Spritz. Although that cocktail has been very popular in Europe for some time, it was a great discovery for Americans.

White lotus

White lotus White Lotus tells the story of a group of wealthy people at a resort. In the first season it takes place at a resort in Hawaii, while in the second season the story moves to Sicily, Italy. In both seasons we see the entries of those resorts, especially all the shortcomings and problems of the various guests and staff.

The second season includes Harper (Aubrey Plaza), Ethan (Will Sharp), Daphne (Megan Fahy) and Cameron (Theo James). The foursome can often be seen at the pool with an Aperol spritz in hand. It also struck a chord with American audiences.

Popular in America

According to Business Insider Aperol Spritz sold in the US after its release White lotus Season 2 increased by 50 percent. The Aperol Spritz, which consists of Aperol, prosecco and sparkling water, has not yet become popular on the other side of the Atlantic.

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“You’re really seeing a lot of iconic orange lenses in the range. It’s clearly making an impact,” says Bob Kunze-Kanzewitz, CEO of Campari Group. “We’re very pleased with that, and we’re expecting a further increase in numbers this year.”